Source: Confessions of a Higher Ed CMO–with Jaime Hunt (Podcast)
In this episode, Myla Edmond, Associate Vice President Marketing and Communications at California State University, Dominguez Hills, delves into higher education marketing’s impact on creating diverse and inclusive campus communities. This episode explores the role of marketing in fostering a diverse and inclusive campus environment and offers insights into how marketing can actively contribute to a sense of belonging.
Takeaways include:
- Insights into the role marketing can play in providing a sense of belonging on your campus
- Thoughts on emerging trends that have the potential to benefit access institutions and minority-serving institutions
- Ideas for ensuring effective engagement with audiences from diverse cultural backgrounds
- Tips for better serving diverse audiences in ways that recognize cultural differences
